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Women's Tour offers sponsorship opportunities

Women’s Tour offers sponsorship opportunities

Businesses are invited to benefit from the huge range of marketing and PR opportunities offered by this summer’s Women’s Tour.

On Wednesday 7 June, elite cyclists from the top 15 teams in the world plus two British-based teams will be in Daventry for the Grand Depart - the start of the first stage of Britain's leading professional women's cycle race.

From Daventry, the race will weave its way through the District towards the Northamptonshire stage finish in Kettering. Additional stages will be held in Staffordshire, Warwickshire and Chesterfield before the event reaches a spectacular finale in London's Regent Street on 11 June.

With a global TV audience, extensive coverage online and across social media, and 80,000 spectators expected in Northamptonshire on 7 June, there is plenty of scope for local firms to raise the profile of their brand through sponsorship.

Daventry District Council has put together sponsorship packages to help businesses wishing to advertise their product or brand, network with potential customers, or secure high quality product placement opportunities. And with packages ranging from £500 to £10,000, there is an opportunity for anyone who wants to take part.

Councillor Alan Hills, Community, Culture and Leisure Portfolio Holder on Daventry District Council, said: “The Women’s Tour is a really prestigious event and offers a fantastic opportunity for local businesses to promote themselves on the local, regional, national and even global stage.

“The event has grown in popularity year-on-year and with the final stage of the 2017 race being held in London, its profile will only rise further. There are a range of packages to suit all budgets, and plenty of opportunities to showcase your business through hospitality, branding on official marketing materials, and advertising at the start and finish. When opportunities arise, they bring benefits, so please contact the Council to discuss a sponsorship package to suit your needs.”  

To find out more about sponsorship opportunities, visit www.lovedaventry.com/sponsorship call 01327 302444 or email business@daventrydc.gov.uk 

Womens Tour daventry
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